Journal de l'Académie des études marketing

1528-2678

Volume 25, Spécial Problème 3 (Titre : Etude Marketing)

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Brand Love Creates Brand Loyalty- Evidence among The Youth

  • Deepak Babu, Abraham Babu

Article de révision

Sustainability through the Lens of Dynamic Capability: A Histographic Analysis

  • Rohit Bhardwaj, Sunali Bindra and Saurabh Srivastava

Article de révision

The Performance of Banking Sector In Post Reform Era In India

  • Roop Lal Sharma, Sandeep Bhougal, Ajay Kumar Sharma

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Basel Norms-at a Glance

  • Deepika Dhawan, Sushil Kumar Mehta

Article de révision

Role of Telematics In Motor Insurance: A Way forward

  • Rajesh Verma, Stuti Gupta, Ajay Kumar Sharma, Vernika Sahni, Kunal Goyal

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A Study on Consumers attitude towards Online Grocery Shopping In Covid19 Pandemic

  • Ramkishen Yelamanchili, Bharati Wukadada, Aparna Jain, Poorvi Pathak

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Factors Affecting Telemedicine Healthcare Services Adoption during Covid-19 Pandemic: A Study In Indian Context

  • Nishit Kumar Srivastava, Utkal Khandelwal, Trilok Pratap Singh, Anurika Vaish

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The Theoretical Comparative Analysis on Digital Women Entrepreneurship

  • Prerna Katoch, Syeda Shazia Bukhari

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Covid-19: Challenges and Opportunities In Indian Tourism and Hospitality Sector

  • Kumar Ratnesh, Nimit Gupta, Kiran Bala and Shilpee Aggarwal