Journal de l'Académie des études marketing

1528-2678

Volume 26, Problème 5 (2022)

article de recherche

Impact of Financial Literacy on Financial Capability Evidence from Urban Working Women in Rajasthan

  • Monu Bhargava, Birajit Mohanty, Kavita Tak, Aashima & Saurabh Sharma

article de recherche

The Effect of Politicians use of Social Media on Citizen Political Commitment

  • Senda Baghdadi and Fatima Toukebri

Article de révision

Impact of Relationship Selling In Banking Sector

  • Renu Vashisth and Jyoti Gupta

Article de révision

A Study on the Impact of Human Resource Management Practices on Employee Performance

  • Sailaja VN, Vaishnavi M, Sai Krishna T

Article de révision

A Study on Macro Economic Variables and their Impact on Gold Price In India

  • Sailaja VN, Akhil Kumar V, Padmini Kota VS

article de recherche

Cross Training and Its Impact on Employees In Manufacturing Industry

  • Swati Bhatia and Shipra Shrivastava

article de recherche

A Study on Customer Satisfaction of Bsnl: A Case Study of Krishna District

  • Balaji C.H., Revanth P and Dilip Chowdary N

Article de révision

A Study on Consumer's Perception towards Digital Payments In Rural and Urban Areas

  • Balaji Ch, Meghana K and Dheeraj Sai V.

article de recherche

An Empirical Study on Customer Satisfaction towards Organized Retail Outlets In Bengaluru City, Karnataka

  • Gondesi Santhoshi Kumarai, Parminder Kaur Bajaj, Sarita S Rana, Kethan, Jaggaih, Mahabub Basha S and Venkateswarlu Karumuri

Article de révision

The Influence of Intrinsic and Extrinsic Motivation for Employee Compensation

  • Ilie Popa Georgiana-Florina, Tanase Veisa Alina and Bacanoiu Vaduva Cecilia