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Impact of Celebrity Endorsement on Gen Y In India

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Thematic Extraction of the Worldwide Economic Financial and Managerial Effects of Covid-1

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The Construct Validity of Farmers Perceptions of Agricultural Infrastructure and Development In Jammu and Kashmir: Confirmatory Factor Analysis Approach

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Regression Modeling Approach To Women Entrepreneurs Financial Independence In Rural Uttar Pradesh: A Micro Finance Institution Perspective

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Modelling Dual-Sourcing of Product Returns Collection with Surge In Returns Quantity

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Adoption Of Digital Marketing In Agribusiness: A Conceptual Study

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Customers Perceptions of Online Retailing Service Quality and Their Loyalty

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Customer Purchase Intentions and Actual Purchase for Organic Food A Conceptual Framework An Empirical Study

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Factors Influencing Young Consumers on E-Retailing An Empirical Study To Analyze E-Satisfaction Leading To E-Loyalty In the Indian Context

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Fianancial Well Being, Perceived Value and Consumption Frygality In Economic Crisis

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A Two-Decade Literature Review on Challenges Faced by Smes In Technology Adoption

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