Journal de l'Académie des études marketing

1528-2678

Abstrait

Role of Internet of Things (IOT) In Enabling Productive Work From Home (WFH) for Environmental Volatiles

Allen Lim Chong Guan, Mani Manavalan, Alim Al Ayub Ahmed, Mir Mohammad Azad and Md. Shelim Miah

The COVID-19 pandemic highlighted the significance of inter-disciplinary information to the cutting-edge organizations that were affected by this crisis. Business leaders had to move to online communication and work from home (WFH) settings, rather than depending on physical business interactions at their workplaces. They have been more practical in continuing business operations over the internet, which will make more progress because of the improved accessibility and remote workforce. Work from Home along with the right technology adoption in the time of Internet of Things (IoT) will maximize the overall productivity of an organization. This idea can’t be comprehensive for the overall business landscape however can be a reference for future endeavors. The Internet of Things (IoT) may provide many advantages for organizations to empower a useful culture of a remote workforce, however, like other innovations, it may also present unanticipated risks and challenges that require hierarchical changes. This paper discusses the adoption of the Internet of Things by enterprises during the pandemic and highlights some significant advantages, risks, and challenges. A strong classification of the normal advantages and risks brought about by IoT is made by leading an extensive survey. Top-to-bottom contextual research in the field is then referenced to have an idea of the known advantages and risks. Moreover, the concept of ‘duality of technology’ is utilized as a hypothetical basis to evaluate the connection between organizations and technologies. The outcomes validate the nature of duality that acquiring the advantages of IoT in remote workforce poses some unknown risks and challenges that lead to an underlying change of the organization. IoT has the potential to enable companies with many advantages, only after being handled those challenges and making some important authoritative changes. There is a significant need to present changes within the organization, work processes, and frameworks to develop the necessary skillset and make sure that IoT is an ideal choice for the company’s motivations through remote mediums.

: